Sports NFTs Need a Rebrand

What has gone wrong before and what needs to change?

Despite the massive growth the NFT market has seen, the everyday European consumer (and much of the mainstream press that informs these opinions) is still skeptical about the benefits of NFT ownership.

​Capital Block – 2022: Web3 Marketing Agencies to Watch

Capital Block a specialist Web3 agency architecting long-term strategies built on fan engagement for sport and entertainment brands.

From NFT tickets to connected scarves

What going to a Premier League match will be like in 20 years – as this year’s season kicks off

Tim Mangnall, Capital Block: The ‘tarnished’ relationship between sport and NFTs

Over the past few years, NFTs have flourished in the sports space, making the headlines as clubs took advantage of what was being described as a ‘new era’ of fan engagement.

Virtually everything football clubs have done with NFTs is wrong: Here’s what they need to do about it

Mangnall says that NFTs should be used primarily to engage new and digital-centric younger audiences but that there is money to be made.

iSportConnect’s Web3 Summit Presented By Tezos Links Up With Capital Block

iSportConnect’s Web3 Summit presented by Tezos will be taking place on the 28th and 29th of June 2022 at Emirates Stadium in London. Head to https://www.web3summit.sport/ for more information, the full agenda and to purchase tickets.

Capital Block Announces The First NFT Drop of Trabzonspor

Working with Capital Block, the world’s leading sports-oriented independent NFT consultancy company, Trabzonspor, the champion of the Super League for the 2021-2022 season, will hold its first ever NFT public offering on Saturday, May 21, 2022.

What are the use cases for NFTs in sport?

The real opportunities for rights-holders lie in fan engagement. It is about looking at the digital assets that can be offered and then creating a chance for a fan to own something unique.

Wolf 2039 producers enter NFT Market

FC Barcelona, Man City canceled crypto deals show cash is not everything

Tim Mangnall, CEO of Capital Block, is currently advising leading clubs how they can launch NFTs for their fans.

Capital Block helps clubs find the new revenue and engagement opportunities in NFTs

Capital Block, a division of Capital Sports Media, is advising an increasing number of sports clubs on their NFT strategies, and their first action is always to steer their clients away from the pitfalls of a short-term plan.

Legia Warsaw becomes first football club to have an official NFT agency

It is the first ever time that a European football club has announced an official partnership with a dedicated NFT agency.